Episode Synopsis "Introduction (to the book)"

The introduction chapter, where Bob reflects on the idea of "e-business" and the three reasons for doing content management.

Listen "Introduction (to the book)"

More episodes of the podcast The Content Management Bible Podcast

• Chapter 5: But What is Content, Really?
• Chapter 4: Functionality is Content, Too!
• Chapter 3: Content Has Structure
• Chapter 2: Content Has Format
• Chapter 1: Defining Data, Information, and Content
• Introduction (to the book)
• Introduction (to the podcast)