1. Sleepy Owl Coffee: Arman Sood

1. Sleepy Owl Coffee: Arman Sood

The Art of Jugaad

07/03/2021 11:36AM

Episode Synopsis "1. Sleepy Owl Coffee: Arman Sood"

Making a business out of coffee in a tea-drinking nation like India and weaning consumers off brands such as Bru and Nescafe is a tough ask.  But Arman Sood, Ajai Thandi and Ashwajeet Singh were up to the task, when they co-founded Sleepy Owl Coffee in 2016 from a two-bedroom apartment in New Delhi, India. Today, Sleepy Owl Coffee is one of the most exciting and fast growing coffee brands in the country and is a pioneer in the Indian Cold Brew Coffee industry. The trio were mentioned in the GQ: 50 Most Influential Young Indians of 2018 and Forbes 30 under 30 lists in 2020.  Arman talks about his entrepreneurial journey - Starting an online party accessory company while in law school - Choosing an alternative career after Law School - How he dealt with failure at an early stage - Co-founding Sleepy Owl Coffee - Working with friends - Maintaining a good work-life balance - Hustling and perfecting the 'Art of Jugaad' - and finally, the importance of storytelling. This episode is sure to inspire and motivate many of you. For more information on Sleepy Owl Coffee visit: https://sleepyowl.co

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