Taylor Swift sweeps into Toronto, generating $282M in benefits - An Interview with Andrew Weir

Taylor Swift sweeps into Toronto, generating $282M in benefits - An Interview with Andrew Weir

The Allan Small Financial Show

13/11/2024 6:00PM

Episode Synopsis "Taylor Swift sweeps into Toronto, generating $282M in benefits - An Interview with Andrew Weir"

I interviewed, Andrew Weir, President and CEO of Destination Toronto, about the incredible economic impact that the 6 Taylor Swift’s concerts have on the city of Toronto. These shows are projected to bring in $152 million in direct spending and have a total economic impact of $282 million for the city. We discuss the ripple effect of major events and concerts, how they attract tourism, drive new business, and why Taylor Swift’s Eras Tour in particular has such an unprecedented economic boost for the city of Toronto. 🎶 Highlights Include: Projected Economic Impact: Breaking down the $282 million in spending across hotels, restaurants, and local businesses Tourism’s Role: How major concerts, conventions, and sporting events contribute to Toronto’s visitor economy Why Taylor Swift Matters: Exploring “Swiftonomics” and the unique draw her tour has worldwide Future Events: A look at upcoming high-impact events and the benefits of Toronto’s global reputation #TaylorSwiftToronto #TourismEconomy #TorontoEvents #TaylorSwiftImpact #DestinationToronto Do you have a question about investing? Feel free to call me at 416-332-3863 or email me at [email protected]

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