Connection is not a nice to have. It’s the heartbeat of a thriving business, and a thriving life.In today’s episode of The After Brief, Lucy sits down with Nikki King, Director of Operations & Growth Strategy at Lucky Girl Social, to talk about something entrepreneurs chronically overlook but absolutely cannot grow without: real human connection.In this deeply personal and powerful conversation, Lucy and Nikki break down:Why connection isn’t a luxury, it’s an essential growth strategyHow your network truly is your most valuable assetThe science-backed reasons loneliness tanks performance (and happiness)Why community can accelerate your business far more than “going it alone”The behind-the-scenes story of how Lucy and Nikki reconnected after a decade, and how that connection reshaped the companyHow in-person retreats and human interaction exploded the growth of Lucky Girl SocialReal stories of friendships, partnerships, referrals, and even new businesses formed inside the Charm Collective communityHow to build a network you can rely on for life: clients, collaborators, and business bestiesThe mindset shifts that turn competition into collaborationIf you’ve ever felt lonely building your business, if you’ve struggled to find “your people,” or if you’ve been trying to scale from behind a screen, this episode will land deeply. Tune in and learn how to leverage community, relationships, and real human support to become unstoppable.The Lucky Girl Social Facebook Community: ⁠https://www.facebook.com/groups/purposedrivenfemaleentrepreneurs⁠The Lucky Girl Social Instagram: ⁠https://www.instagram.com/itsluckygirlsocial/#⁠

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