ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Episode Synopsis "The Viral Power Of Word Of Mouth Marketing"
There is nothing more ‘sticky’ or powerful as a trusted opinion. Think about it. You need a new mattress, right? You do the research but get super confused by all the different types of mattresses out there, and all the conflicting reviews associated with each brand you look into. So, what do you do? You go to your social network. You post a question on Facebook. You text family and friends. Most likely, you will make your decision based on the answers you receive. The mattress with the most thumbs up from your trusted network is the one you end up purchasing. That. Is Word Of Mouth Marketing.
In God we trust