How a Commercial Window Manufacturer Grew 30% with Tech & Alignment

Smarter Building Materials Marketing
08/12/2025 25 min Episodio 282
How a Commercial Window Manufacturer Grew 30% with Tech & Alignment

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Episode Synopsis

INTUS Windows designs and manufactures high-performance windows and doors for commercial and multifamily projects. On this episode of Smarter Building Materials Marketing, Beth PopNikolov sits down with Kurtis Perdelwitz, INTUS’s Director of Marketing & Communications, to unpack how the brand has embraced alignment between sales, marketing, and customer service—and the surprising tech that’s helped them grow 30% without adding headcount.

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