Listen "Changing Influencers in Building Products"
Episode Synopsis
Do you know who is actually making the decision on whether or not your product is selected? There are shifts happening in the building materials industry regarding who is merely an influencer and who is a decision-maker.
This week's guest helps us break down who is the real decision-maker, whether your project is residential or commercial.
This week's guest helps us break down who is the real decision-maker, whether your project is residential or commercial.
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