Episode 77: The Reinvention of a 70-Year Old Brand with Mark and Britney Godsey of Gold Bond, Inc.

skucast
02/08/2018 37 min
Episode 77: The Reinvention of a 70-Year Old Brand with Mark and Britney Godsey of Gold Bond, Inc.

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Episode Synopsis

Gold Bond, Inc is a Top 40 supplier, multiple time PPAI supplier star winner, and multiple ASI distributor choice award winner. We sat down with Mark and Britney Godsey, leaders of the 70-year old company, to discuss their process for staying current on industry trends, how the company changed their marketing strategy and much more!

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