Episode 347: Reframing Promo as a Marketing Channel with Drew Holmgreen (PPAI)

skucast
22/08/2025 22 min
Episode 347: Reframing Promo as a Marketing Channel with Drew Holmgreen (PPAI)

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Episode Synopsis

PPAI's new CEO Drew Holmgreen reframes promo as a marketing channel, not tchotchkes. Learn his agency-driven vision, $1T+ economic impact study & how AI wins deals in 2025.

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