In this episode, hosts Edita Bandur (Business English Teacher) and Darko Mareš (Portrait Photographer) welcome Maja Puškarić, an experienced entrepreneur and personal branding expert originally from Croatia, now based in Austria, who shares her journey of strategic business pivots and authentic brand building.Maja offers practical insights from launching multiple ventures, including her upcoming show and a unique weighted blankets project, demonstrating how entrepreneurs can transition between different business models without losing their core audience. Through her experience producing 100 episodes of content, she reveals the importance of consistency and authenticity in building sustainable online presence.The conversation becomes particularly valuable when addressing the challenges of maintaining visibility while staying true to personal values, offering concrete strategies for overcoming the common obstacles that prevent entrepreneurs from showing up consistently in their market.Key moments:Strategic approaches to business pivoting while maintaining audience connectionLessons learned from producing 100 episodes of contentBuilding authentic personal brands that support multiple business venturesThe practical and therapeutic applications of weighted blankets in businessBalancing consistency with authenticity in social media presenceA strategic conversation for entrepreneurs considering business pivots, personal branding professionals seeking authentic approaches, and anyone interested in building sustainable online presence while exploring diverse business opportunities. Maja's contact links: Linkedin - https://www.linkedin.com/in/maja-puskaric/overlay/contact-info/Web - https://www.majapuskaric.com/Follow us on YouTube and LinkedIn to comment on live shows and get featured! Hosted on Acast. See acast.com/privacy for more information.

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