In this episode, hosts Edita Bandur (Business English Teacher) and Darko Mareš (Portrait Photographer) welcome Krešimir Herceg, founder of Bikademy, who has transformed his passion for cycling into a comprehensive platform promoting active mobility, tourism, and environmental awareness.Krešimir shares his 15-year journey in marketing and event organization, explaining how Bikademy encourages daily cycling while exploring cultural sites and participating in CO2 reduction challenges. Through his experience pitching to investors and developing mobile app features, he demonstrates the practical challenges of turning a personal passion into a scalable business model.The conversation becomes particularly valuable when addressing the importance of English in business presentations and the technical aspects of app development, including future blockchain integration plans for enhanced user engagement and reward systems.Key moments:Practical tips for creating effective investor pitches in EnglishThe origin story of transforming cycling passion into a business platformStrategies for engaging local communities in active mobility initiativesMobile app development considerations for tourism and fitness platformsPlans for international expansion and blockchain technology integrationA motivating conversation for entrepreneurs looking to scale passion projects, startup founders preparing for investor pitches, and anyone interested in combining technology with environmental and tourism initiatives. Find Krešimir and Bikademy here:https://www.linkedin.com/in/kresimirherceghttps://bikademy.com/Follow us on YouTube and LinkedIn to comment on live shows and get featured! Hosted on Acast. See acast.com/privacy for more information.

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