Link to the full piece on the Vaucher Analytics website.Motorsport isn’t just about engineering or entertainment, it’s platform economics in action. In this episode, we draw a direct line between how video game consoles attract developers and how racing series must attract manufacturers. The parallels are clear, and the lessons are critical: Why the WEC’s Hypercar formula is succeeding as a manufacturer magnetHow the WRC’s regulatory missteps have weakened its platformWhat racing series can learn from PlayStation’s rise, and avoid from failed gaming platformsA framework for building sustainable, attractive motorsport ecosystemsIf you want to understand how regulations, economics, and long-term strategy intersect in racing, this episode is for you.Contact the show: [email protected] to you by the Motorsports Sponsorship Accelerator, the most cutting-edge resource to help you learn how to develop meaningful sponsorship relationships. To contact Return On Racing, please send an email to [email protected]

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