Episode Synopsis "Headache or Migraine?: Problem identification from the customer's viewpoint (Part 1)"

Perceiving that a problem exist and knowing exactly what problems plague your business are two different things. The latter is evidence-based and can help you design a best-fit strategy in dealing with them. In this episode, I share practical lessons and tips from my own strategy journey on how to properly identify problems of your business the right way, the CUSTOMER WAY. 

Listen "Headache or Migraine?: Problem identification from the customer's viewpoint (Part 1)"

More episodes of the podcast REstrategize

• Headache or Migraine?: Selecting the best tools & approaches for conducting Primary Market Research.
• Headache or Migraine?: Problem identification from the customer's viewpoint (Part 1)
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• Strategic Lessons from Ghana's Independence Struggle
• Competitive Advantage is A Fluke
• Preview: What You Hear Is What You Get.
• REstrategize (Trailer)