RED Talks: Understanding Kids & Play

RED Talks
24/07/2024 10 min Episodio 17
RED Talks: Understanding Kids & Play

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Episode Synopsis

In this Gen Alpha focused episode, kids and family experts Cat Hunter and Kirsty Koch of RED C UK, discuss the importance of play and how it’s evolved. They also explore the dichotomy between kids’ play preferences and parental priorities and what this means for brands.

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