Ep. 35 - Onboarding Matters Ch. 1 & 2

01/07/2021 5 min
Ep. 35 - Onboarding Matters Ch. 1 & 2

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Episode Synopsis

This week, Kristen Hayer reviews: Chapters 1 & 2 of “Onboarding Matters” by Donna Weber.These two chapters lay out a nice introduction to the concepts of consumer behavior and onboarding new customers.Next week, Kristen will continue her review with chapters 3-9. If you'd like to read along, you can purchase a hard copy or Kindle edition here.While she has some books in mind for the rest of the season, she'd love suggestions as well. Email [email protected] with any questions or ideas.