From launching Kick TV with Major League Soccer to leading global digital strategy at WWE and now at Front Office Sports, Nate Loucks has been at the forefront of digital innovation in sports media. In this episode, Nate shares insights on creating engaging content, adapting strategies for diverse global markets, and the importance of authenticity and audience connection.🎯 We talk about:Breaking into sports media through curiosity and adaptabilityPivoting Kick TV from a failed SportsCenter model to influencer partnershipsLeading WWE’s global digital content strategyMaking sports betting accessible and fun at The Game DayKey lessons on adaptability, self-belief, and risk-takingWhether you’re interested in sports media, entrepreneurship, or digital content creation, this episode is full of practical insights and inspiration.Show Notes:(0:06) Intro and career decision-making (1:33) Early career: MLS and launching Kick TV (3:04) Pivoting content strategy through influencer collaborations (4:08) Tailoring WWE’s global digital content for diverse audiences (6:02) Leading The Game Day and sports betting entertainment (7:15) Advice for aspiring sports media professionalsIf today’s episode inspired you, do us a solid: Follow or subscribe wherever you listenLeave a review—it helps more creators find the show Share this with someone chasing big ideas 📚 Want more Play the Game? Check out the middle-grade book series by Amar Shah—Play The Game: The Hoop Con and Play The Game: Take the Shot are out now from Scholastic. Order here: 🔗 Connect with Amar: • Website: amarshahwrites.com • Twitter/X: @amarshahism • LinkedIn: linkedin.com/in/amarshahism • Instagram: @amarshahism 🎙️ Play the Game with Amar Shah — because you can’t win if you don’t play.

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