She Couldn’t Find a Healthy Version of Nesquik So She Made One Herself. Now Her Nutmilk Is Backed By Ninja and Steve Aoki.

One Day with Jon Bier
06/05/2025 52 min
She Couldn’t Find a Healthy Version of Nesquik So She Made One Herself. Now Her Nutmilk Is Backed By Ninja and Steve Aoki.

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Episode Synopsis

Jo Weinand, founder of Nutcase, joins Jon to share her unlikely startup story. During Canada’s COVID lockdown, boredom led her to Google how to make a delicious plant based chocolate milk. She blended cashews, cocoa, dates, and water, and accidentally launched a business. What followed: poker games, celebrity investors like Ninja and Steve Aoki, a reality show on X, and an upcoming live-streamed equity crowdfunding finale in June, with a waitlist already open for early access.

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