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Listen "Talk #8: The Power of Person-First Storytelling: The Impact of Brave Brand Communication"
Episode Synopsis
In this episode, Cayley Arbitsman, Global Head of Consumer Research and Insights at Insider, discusses how brands can take a stand on social issues that matter to consumers by aligning their ads with bold and personal storytelling. Tune in to learn how brave communication can improve ad effectiveness, consideration, and consumer attitudes toward your brand.
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