If you've ever felt like your course or membership marketing is just guesswork, or you can't confidently say which marketing activities are actually bringing in students, this episode will transform how you approach marketing.Most course creators and membership owners are flying completely blind—posting on multiple platforms, running webinars, sending emails, but having no idea which activities are actually generating enrollments. They make decisions based on what feels right rather than what the data tells them, and it's costing them time, money, and sanity.In this episode, I'm breaking down exactly how to measure what's working in your digital business marketing through simple, practical methods that give you clear answers—no complicated analytics dashboards or expensive tracking software required.You can't improve what you don't measure. This episode shows you exactly what to track and how to use that data to make smarter marketing decisions.Send me a message right here Connect with me Website: www.newschoolofmarketing.comFacebook: @newschoolofmarketingInstagram: @bianca_mckenzie Work with me:🟠 SALES ACCELERATOR: a no-fluff, personalised marketing review where you get expert eyes on your website, offers, funnels, or socials—plus a clear, actionable video walkthrough so you know exactly what to improve to start making more sales, faster. https://newschoolofmarketing.com/accelerate🔵 MARKETING MOMENTUM: a 6-week 1:1 mentoring package designed to get your marketing unstuck. With three strategy-packed sessions and personalised support, you’ll gain clarity, confidence, and a plan that actually moves your business forward—no more guesswork or going it alone. https://newschoolofmarketing.com/mentoring Love the New School of Marketing Podcast? Let’s be honest and upfront, because you know that’s what I’m all about. Podcast reviews are super important to iTunes and the more reviews we rece...

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