Wes Spencer, Co-Founder of Perch Security, joins Damien for this episode to talk about the following:° Understanding the impact of knowing your WHY and the risks of not understanding° Common obstacles faced when trying to discover your WHY° How having a clear WHY impacts your business decisions° Building a brand that embodies your WHY° Communicating your WHY to customers 📧 Sign up for our weekly newsletter: https://bit.ly/3RodAxS 🛫 See how Servosity can help improve your MSP’s backups: https://bit.ly/4cxsCcI 🥷 Steal Servosity's process: https://bit.ly/3xtAblA Connect with Wes:LinkedIn: https://www.linkedin.com/in/wesspencer/YT Channel: https://www.youtube.com/wesspencer

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