Ernesto sits down with Rachel Starr, a seasoned virtual event and community strategist, to demystify the real anatomy of a successful online summit. Drawing from over two decades in event planning and her signature "Popsicle moments" philosophy, Rachel reveals why simply uploading content isn't enough—and how to architect deeply engaging, profitable summits using platforms like Circle. If you’re a growth-focused entrepreneur looking to reduce bottlenecks, boost team morale, and deliver unforgettable customer experiences through smart, scalable systems, this conversation delivers the blueprint you’ve been missing.Chapters:00:00:00 – Kicking Things Off: Confidence, Coffee, and Real Talk00:00:36 – Enter Rachel Starr: The Architect Behind Transformational Communities00:02:20 – From Bar Rooms to Boardrooms: Rachel’s Unconventional Path to Virtual Events00:03:11 – Demystifying Summits: What They Are and Why Most People Get Them Wrong00:05:47 – Why Community Isn’t Optional—It’s the Core of a Powerful Summit00:10:00 – Magic Moments & Popsicles: Making Virtual Events Unforgettable00:15:12 – Don’t Ghost Your Audience: How to Win Big After the Summit Ends00:19:33 – Rachel’s Rulebook for Building Communities That Actually Connect00:22:41 – Sneak Peek: The Game-Changing Community Creator Summit00:24:27 – How to Connect with Rachel & Keep the Momentum GoingLinks and Resources:Rachel Starr on LinkedInRachel Rose Coaching⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Design your Growth Strategy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Ernesto Mandowsky on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MDM Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Congrats on getting 10% closer to unstoppable growth. Keep Moving towards your future with The Growth Scorecard by ⁠⁠answering 5-questions⁠⁠ about your business. See you on the next episode

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