What if your business isn’t broken — just buried? Ernesto sits down with Brien Gearin — digital strategist, founder of Ricochet Digital Marketing, and host of the Millionaire University podcast — to uncover the overlooked tools and tactics that can turn a stagnant service-based business into a lead-generating machine. Brien explains why credibility and authority now matter more than keywords, how your Google Business Profile can drive local traffic before you ever touch paid ads, and why vague, clever website headlines could be sabotaging your SEO. If you’re tired of bottlenecks, missed follow-ups, or a website that’s “just there,” this conversation offers a clear roadmap to becoming Unignorable — and scaling your business without burning out your team.Chapters:00:00:00 - Kicking Off with Fire: Retention + Growth00:00:02 - What Most People Miss About Paid Ads00:00:17 - Building Digital Credibility that Google Loves00:01:34 - Meet Brien: Millionaire University Powerhouse00:02:39 - Two Holes-in-One and a Marketing Mindset00:03:59 - Why Marketing Isn’t Optional — It’s Oxygen00:05:21 - Real-World Tactics That Actually Convert00:06:49 - How to Make Google Your Best Sales Rep00:10:10 - The Truth About SEO in 202500:12:15 - How Testimonials Turn Into Traffic00:14:55 - Your Website vs. Google: Who’s Winning?00:21:40 - Brien’s Free Website Roast (Prepare Yourself)00:25:27 - Final Thoughts: Get Found or Fade OutLinks and Resources:Ricochet Digital MarketingBrien Gearin on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Design your Growth Strategy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Ernesto Mandowsky on⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MDM Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Congrats on getting 10% closer to unstoppable growth. Keep Moving towards your future with The Growth Scorecard by ⁠⁠⁠⁠⁠answering 5-questions⁠⁠⁠⁠⁠ about your business. See you on the next episode

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