Marketing Lifestyle Brands with Carrie Lannon - Matchcast Episode 17.0

Matchcast | Digital Marketing Podcast
04/05/2017 23 min
Marketing Lifestyle Brands with Carrie Lannon - Matchcast Episode 17.0

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Episode Synopsis

Chris is joined by Carrie Lannon, public relations leader and chief brand officer at Zapwater Communications. They talk about her experiences in branding from owning her own marketing agency to being in an in-house position overseeing public relations. With topics including how well top fashion brands build and defend their image to what is really important to millennial consumers today.

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