Marketing Masterclass with the Head of Marketing at One Retail Group, Giulio Beltramo

Marketing Masterclasses
18/08/2025 59 min

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Episode Synopsis

Marketing isn’t about playing it safe. It’s about experimenting boldly and learning faster than your competitors.Giulio Beltramo, Head of Marketing at One Retail Group (one of the UK’s fastest-growing consumer goods and lifestyle brands), shares how creativity, curiosity, and South African grit shaped his career.From rethinking segmentation to building brands that people feel (not just buy), this episode is packed with insights for marketers ready to break the mould.

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