Listen "How to Create a Sustainable Brand That Customers [& Investors] Love ft. Pallavi Utagi"
Episode Synopsis
3:34 - Journey from Software engineer to Building D2C Brand5:58 - Learnings from the early days11:33 - What led to “SuperBottoms”17:38 - Kunal Bahl (Founder, Snapdeal): The unexpected investor19:08 - Vision when SuperBottoms was bootstrapped20:15 - Beyond money, what did investors bring to the table?22:40 - The SuperCouples who run SuperBottoms24:22 - Business during Covid26:50 - Transformation from Passion to Purpose30:59 - Why SuperBottoms over the regular diaper?32:35 - How to make a brand?35:48 - Breaking down sales of SuperBottoms37:08 - How SuperBottoms is making a mark in the unorganized market39:57 - Onboarding Alia Bhat as a brand ambassador & investor42:10 - How does a good ambassador help in brand sales?50:14 - Learnings from SuperBottoms $5 million round 53:52 - How did you reach out to VCs 54:58 - Pros & Cons of fundraising1:00:54 - What does money mean to you?1:02:04 - Rapid fire with Pallavi 1:05:43 - Closing [email protected] Instagram: https://www.instagram.com/ca_devanshl...Facebook: https://www.facebook.com/profile.php?...LinkedIn: / devanshlakhani-financial-services
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