On today’s episode, I’m joined by Jenna Morr. Jenna has a wide range of experiences and today she shares her story on creating a life in western sports without having grown up in the industry. The power of networking, staying true to your authentic self, and the importance of over delivering are all pieces of her success that we cover today.

Jenna Morr grew up in a small town in Indiana and found herself ready to take a leap of faith into the western sports industry. Working at PBR, Cavender's, and now with Teton Ridge Sports, a western sports, entertainment, and media company where she is Director of Content and Social Media. Although her background spans experience in marketing, PR, events, and athlete relations, her primary focus is bringing to life The American Rodeo and the Arizona Ridge Riders through the storytelling of athletes, brands, and partnerships in the social and digital space. 

Her love for the western lifestyle and culture has grown beyond just a job or career, but instead a passion for elevating the industry's growth opportunities, especially for athletes. 

Jenna is an avid fan of live music, traveling, the Michigan State Spartans, and basset hounds.


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