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Listen "121. Creating CITY Boots: Blending Luxury, Heritage, and Perseverance with Lizzy Bentley"
Episode Synopsis
This week I’m joined by Lizzy Bentley, founder of City Boots and one of the coolest women in the Western fashion industry. From her early days in Amarillo to her 10-year journey building a handcrafted boot brand, Lizzy shares the story behind creating a product that blends timeless Texas heritage with modern style.
We talk about how City Boots started as a creative outlet, how social media helped her find her first manufacturers, and why she’s always kept her focus on making high-quality, long-lasting, good-looking boots that actually feel good on your feet. Lizzy also shares how she navigated the devastating loss of her husband in 2019, how grief changed her life and leadership, and why she ultimately decided to keep the business going.
You’ll hear about her favorite collaborations (LoveShackFancy! Megan Moroney! Sydney Sweeney!), how she handles competition in the fashion space, what advice she has for founders feeling overwhelmed, and why pink is absolutely a neutral.
Resources & Links:
The Skinny Confidential Him & Her Show Podcast
The Skinny Confidential Shop
Buy Back Your Time by Dan Martell
FreedomPark Valet at DFW
Join The Directory Of The West
Get our FREE resource for Writing a Strong Job Description
Get our FREE resource for Making the Most of Your Internship
Email us at [email protected]
Subscribe to Of The West'sNewsletters
List your jobs on Of The West
Connect with Lizzy:
Follow City Boots on Instagram @citybootsofficial
Follow Lizzy on Instagram @lizardboots
Visit City Boots website
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
Follow on Facebook @jobsofthewest
Check out the Of The West website
Be sure to subscribe/follow the show so you never miss an episode!
Learn more about your ad choices. Visit megaphone.fm/adchoices
We talk about how City Boots started as a creative outlet, how social media helped her find her first manufacturers, and why she’s always kept her focus on making high-quality, long-lasting, good-looking boots that actually feel good on your feet. Lizzy also shares how she navigated the devastating loss of her husband in 2019, how grief changed her life and leadership, and why she ultimately decided to keep the business going.
You’ll hear about her favorite collaborations (LoveShackFancy! Megan Moroney! Sydney Sweeney!), how she handles competition in the fashion space, what advice she has for founders feeling overwhelmed, and why pink is absolutely a neutral.
Resources & Links:
The Skinny Confidential Him & Her Show Podcast
The Skinny Confidential Shop
Buy Back Your Time by Dan Martell
FreedomPark Valet at DFW
Join The Directory Of The West
Get our FREE resource for Writing a Strong Job Description
Get our FREE resource for Making the Most of Your Internship
Email us at [email protected]
Subscribe to Of The West'sNewsletters
List your jobs on Of The West
Connect with Lizzy:
Follow City Boots on Instagram @citybootsofficial
Follow Lizzy on Instagram @lizardboots
Visit City Boots website
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
Follow on Facebook @jobsofthewest
Check out the Of The West website
Be sure to subscribe/follow the show so you never miss an episode!
Learn more about your ad choices. Visit megaphone.fm/adchoices
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