We're all told how much we need to produce content to do effective marketing.From blogs to videos, podcasts to social media, we're told we need to do it all.However, how effective is content in getting you qualified appointments?On this week's episode, Helen Dowling from Exceptional Thinking discusses content, its effectiveness at getting you qualified appointments and how to make content work for you.To find out more go to www.exceptionalthinking.co.ukTo book an appointment to talk about lead generation, go to www.exceptionalthinking.co.uk/contact Hosted on Acast. See acast.com/privacy for more information.

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