Episode Synopsis "Mark Polson – the lang cat’s guide to B2B content marketing and DEADx talks"
We chat with the lang cat's founder Mark Polson about curating a mixture of technical and more light-hearted B2B content marketing, the ramifications of GDPR, changing the conference game with DEADx talks and his career's biggest influences.
Listen "Mark Polson – the lang cat’s guide to B2B content marketing and DEADx talks"
More episodes of the podcast Kurtosys Podcasts
- The State of Fund Selection to ESG and the Impact of COVID-19 on the Investment Industry
- Leeya Hendricks – Kurtosys’ global rebrand, digital experiences and social responsibility
- Winnie Sun - Expanding your client community through social media marketing and high quality content
- Olivier Khatib – Sensefolio’s machine learning tools and improving ESG considerations
- Simon Mott – HANetf’s contemporary marketing strategy and the power of repurposing
- Mark Polson – the lang cat’s guide to B2B content marketing and DEADx talks
- Liz Waldron - Vanguard UK's perspectives on personalisation, CRMs and improved CX