Listen "Leveling Up The Industry – Michael Scott Cohen from Harper & Scott | Episode 5"
Episode Synopsis
From Netflix to Sephora — Harper & Scott’s CEO reveals how to win the biggest clients in promo.In this episode of Kings of Swag, Jeremy Parker sits down with Michael Scott Cohen, co-founder and CEO of Harper & Scott — one of the most innovative agencies in the promotional products industry. From pitching $30M accounts to winning over brands like Netflix, Spotify, and Sephora, Michael shares the lessons, failures, and strategies that helped Harper & Scott redefine what branded merchandise can be.If you’re in the promotional products space and want to learn how to land bigger clients, stand out with custom creative, and future-proof your business in a crowded market, this is a conversation you don’t want to miss.🔥 Don’t just sell products — learn how to build partnerships, embrace failure as growth, and thrive in the next era of swag.00:00 – 01:04 | Meet Michael Scott Cohen: Harper & Scott’s Story01:05 – 05:46 | Winning Big Clients: Netflix, Sephora & More05:47 – 12:03 | Process, Pricing & Turning Down Clients12:04 – 20:10 | Projects, Failures & Lessons from the Industry20:11 – 23:54 | The $30M Pitch That Changed Everything23:55 – 28:15 | When Failure Becomes Success28:16 – 33:46 | Partnerships, Co-Founders & Growth33:47 – 35:30 | Becoming a B-Corp in the Promo Industry35:31 – 39:05 | Where is the Industry Going?#PromotionalProducts #Swag #KingsOfSwag #Marketing #Entrepreneurship
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