With so many buyers working remote, changes in their industry, buying process and decision makers... how can we keep up? understand what is important for them?What insights can we share to show them we understand their business and are in a position to help them? How do we balance this with personalization, timeliness, confidence and an inviting CTA?Tune in to my conversation with Jason Ba, Blissful Prospectingy where he breaks down the framework of an email that will get you a response. The same framework can be applied to cold calls.We get very tactical, get our your pens and take notes this one is easy to put in to practice, No excuses.2:01 - About Blissful Prospecting2:10 Challenges of Prospecting8:40 Adjusting Language11:42 Silos between sales and marketing21:00 Tailoring Outbound Approach to the Buyer’s Industry25:00 How to stand out in email communications30:25 Art and Science of Messaging32:27 The REPLY Method39:34 Sequencing StructureJason’s Contact InfoLI:https://www.linkedin.com/in/jasondbayWebsite: https://blissfulprospecting.comIf you are interested in joining our sales community and receive biweekly newsletter please sign up here https://www.k2perform.com/resources/blogTo learn more about Karen connect with her on LinkedIn  https://www.linkedin.com/in/karen-kelly-sales-trainer-/If you have any suggestions for guests or topics on the K2 Sales podcast please contact [email protected] more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform. $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars. 1:1 and group coaching packages available as well. To access our free one week Trial visit The K2 Sales Academy

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