ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Can an Innovation Get You Into Heaven? Bob Moesta and Brian Walker talk Jobs-to-be-Done"
Episode Synopsis
Bob Moesta recently appeared on the”Brand Labs Series Podcast”, hosted by Brian Walker and Natalie Pyles. On the show Bob gave an overview and background of the Jobs to be Done Framework and used it to explain how people shop and why people …
More episodes of the podcast Jobs-to-be-Done
A New Catalog of Jobs to be Done Interviews
08/12/2023
Jason Fried on Using JTBD at Basecamp
24/02/2017
What is Jobs-To-Be-Done (JTBD)?
08/02/2017
Understanding the Job by Clayton Christensen
08/02/2017
In God we trust