From affiliate YouTube empires to billion-dollar creator platforms, this episode dives into how creators are turning strategy into scale.Justin and Grace break down the real business behind money-making on the internet — from finance creators earning millions off links to brands like Adobe rebuilding their image around creators.Inside:💸 The truth about OF and the “1%” income curve🎯 Why vice-based content (betting, thirst traps, alcohol) always wins attention🏙 SF vs. LA creator culture — how environment shapes identity🎨 Adobe Max’s rebrand into creator-first marketing🤝 How to get into the right invite-only brand rooms📈 Charlie Chang’s $4M/year YouTube machine and affiliate strategy🔁 Recurring revenue from affiliate deals (and how creators can copy it)Timestamps:00:00 – The economics of OF and vice-based content07:28 – SF vs. LA culture and how it shapes creator identity13:42 – Adobe Max: how Adobe is reinventing for creators20:30 – Creator-first branding and event strategy27:03 – Inside the “real” brand parties and how to get invited29:46 – Charlie Chang’s $4M affiliate empire38:02 – How to actually make YouTube affiliate content work41:24 – ChatGPT affiliate ideas + AI product monetization43:20 – Closing thoughts🎙️ Hosted by Grace Ling & Justin Nguyen📍 How Creators Make Money — the podcast where we unpack the real strategies behind today’s smartest creators.

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