Data Monetization: Why is Analytics-as-a-Service Winning in 2025?

30/06/2025 7 min Temporada 3 Episodio 1
Data Monetization: Why is Analytics-as-a-Service Winning in 2025?

Listen "Data Monetization: Why is Analytics-as-a-Service Winning in 2025?"

Episode Synopsis

In this episode, Akanksha (Director of Marketing & Communications at Growth Natives) and Abeer (Director of Marketing & Communications at DiGGrowth) unpack the real meaning of data monetization—beyond the buzzwords.They dive into:Why most companies are sitting on a goldmine of data but failing to act on itThe shift from static dashboards to dynamic decision-makingHow Analytics-as-a-Service (AaaS) is making insights more accessible, scalable, and actionableReal-world examples from luxury retail, SaaS, telecom, and food deliveryWhat it takes to build a data-first culture—people, process, and techThe future of data sharing, AI-led predictions, and compliance-by-design platformsWhether you're a marketer, product owner, or decision-maker, this conversation will help you look at your data not as an asset—but as a revenue engine.🔗 Tune in now to learn how to turn dusty data into real business outcomes.