Welcome to FranPro Insights Podcast.  If you would like to access our most recent content and to receive updates, you can register here: https://franpro.com/Contact us here [email protected] if you:Want help finding a franchise Would like to be featured on our programWould like help producing or want a podcast produced for youAre a franchise company and want access to our free ROI Tracker dashboardIn this episode, Lance Hood of FranPro interviews Red Boswell, president of IFPG. Red Boswell is an incredible resource for any franchise organization. If you would like to work with Red you can reach him here: https://Franpro.vip/GoIFPGOne of the topics we discuss in this call is "How to be presentable for broker networks."Also covered:IFPG is the world's largest consultant/broker group.Franchises need to be presentable and ready to connect with brokersConsultants educate and coach candidates, not just broker dealsCommunication & reputation management are crucial for franchisorsFranchisors need a clear sales process & ideal candidate profile​And moreWe're thrilled to welcome our guest, Red Boswell from IFPG, who brings a wealth of knowledge about the fascinating world of franchising. Red sheds light on the art of networking and the importance of nurturing relationships, emphasizing these connections as valuable investments. He insists that success in the franchise world is built on more than just immediate results; it's a long-game requiring trust, commitment, and a fair amount of exposure in the industry.Communication is a vital cog in the franchising machine, and we dive headfirst into the nuances of this crucial aspect. Red explains the need for prompt responses, constant monitoring of progress, and the role of consultants in these interactions.  We also explore the importance of personalized communication, making your opportunity stand out in the sea of franchises.The conversation then takes a sharp turn toward the role of marketing in franchise sales. We stress the relevance of keeping your sales process up-to-date and having a robust Item 19. He further emphasizes the need to be fully committed to your franchise business, and the difference a knowledgeable franchise development representative can make. Get ready for an enlightening conversation that could revolutionize how you think about franchising.Contact us at [email protected] if you: Want help finding the right franchise for you Would like to be featured on our program Would like help to produce or want a podcast produced for you Are a franchise company and want Free access to our ROI Tracker dashboard *Some of the companies we interview compensate us a commission if you purchase something.

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