Microtargeting in Social Media

Microtargeting in Social Media

Digital [R]Evolution

29/05/2021 8:14PM

Episode Synopsis "Microtargeting in Social Media"

In this episode, Keith discusses what microtargeting is and how it impacts the user. The examples used include the 2016 US federal election. Join Keith in delving deep into the area of microtargeting of socilal media users.

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