Episode Synopsis "Ryan Taft, STORYSOFT CEO Shares Insights on Storytelling"

Ryan Taft is CEO of the startup, STORYSOFT, a digital storytelling platform. Taft has spent the last fifteen years in marketing, a lot of that on the agency side, but also in the startup world. Our conversation covered everything from how to do storytelling the right way to how stories support Sales and Customer Service as much as they support marketing. And, of course, we talked about his new startup and how his company wants to bring storytelling to every channel.

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