S2:E2 - 6sense Breakthrough Unleashed - Part 1 with Matt Heinz, Sarah Sehgal, Stefano Iacono, EJ Oelling - Is demand gen dead, are MQLs still important, modernizing Events

Demand Gen Made Simple
22/10/2024 1h 7min Temporada 2 Episodio 2

Listen "S2:E2 - 6sense Breakthrough Unleashed - Part 1 with Matt Heinz, Sarah Sehgal, Stefano Iacono, EJ Oelling - Is demand gen dead, are MQLs still important, modernizing Events "

Descargar episodio Ver en sitio original

Episode Synopsis

Guests on part 1
Matt Heinz - Founder and President of Heinz Marketing 
Sarah Sehgal - Director of Marketing of OpenSesame  
Stefano Iacono - Marketing Director EMEA - 6sense 
EJ Oelling - VP ABX - 6sense

Resources:
https://6sense.com/resources/buyer-experience-report/2024-b2b-buyer-experience-report

APPLY TO BE A GUEST ON THE SHOW: https://forms.gle/6jUecnsviQVNocMe7 

More about the host, Janelle Amos:
LinkedIn: https://www.linkedin.com/in/janelleamos/
Website: https://elevate-growth.com/
YouTube: https://www.youtube.com/channel/UCno8t8RqELf294gsRViqc7A

More episodes of the podcast Demand Gen Made Simple

S2:E4 - 6sense Breakthrough Unleashed - Part 3 with Saima Rashid, Kevin Ryan, Dina Otero, and Jonathan Burg - Generative AI world, personalization, from leads to accounts, holistic customer journeys 12/11/2024
S2:E3 - 6sense Breakthrough Unleashed - Part 2 with Andy Champion, Jon Russo, Christine Polewarczyk, Surj Gish & Juanita Baker, and Kerry Cunningham - GTM, buyers journeys, maximizing investments 05/11/2024
S2:Ep1 - Diagnosing Revenue Health, Partner-Led Growth, and Partnering with Sales 03/10/2024
Season 1 Has Wrapped! 13/06/2023
Ep. 55 - Solving the Attribution Puzzle with Drew Smith, CEO Attributa 06/06/2023
Ep. 54 - The Power of Alignment: Driving Revenue through Marketing and Sales Synergy with Steffen Hedebrandt, co-founder and CMO of Dreamdata 30/05/2023
Ep. 53 - Old vs New: Why Nurturing is So Much More Than Email Marketing 23/05/2023
Ep. 52 - The Importance of Lead Lifecycle Stages in Modern Demand Gen 16/05/2023
Ep. 51 - From Theory to Practice: Experimentation in B2B Marketing - with Andres Glusman, CEO of Do What Works 02/05/2023
Ep. 50 - Creating Marketing OKRs - Best Practice, Examples 25/04/2023
© 2003-2025 ZARZA | AHEAD OF OUR TIME
privacy policy
In God we trust In God we trust
PreSales Questions? Click Here
or call our toll-free line at +1-888-5002068 Miami, Florida, USA