James LaForce is the founder and CEO of LaFORCE, a highly regarded full-service marketing communications agency for the world’s top brands. Born in Wisconsin, James started fantasizing about a glamorous New York City life when he was just ten years old. James got his start in public relations while working for the legendary publicist, Eleanor Lambert. His PR firm was recently named “The Most Powerful PR Firm” by The Observer. In this episode, James shares advice for young professionals and potential clients and details of the most memorable event of his career thus far. 1:38                 Career path  6:20                 Working for Eleanor Lambert 10:01               PR Industry back in the day 12:10               Meeting husband at PR agency 14:47               Starting own business 16:52               Discuss one key element of success 18:10               PR landscape 20:40               Most memorable event: “Paris Lips” 25:18               There is an audience for the normal everyday life. “Reality is the new Fantasy” 26:46               Advice for clients 30:19               Advice for young professionals James LaForce https://laforce.nyc Twitter @JamesLaForceNYC  linkedin.com/in/jameslaforce Mark Testa  https://www.markstephenagency.com [email protected] https://www.linkedin.com/company/mark-stephen-design-&-production/ Instagram @markstephenea https://www.youtube.com/channel/UCK13o22i4RxQvbAgwwlh9tQ?view_as=subscriber Thanks for tuning in. Check us out at https://www.instagram.com/markstephenagency/

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