With a career defined by cultural connection and creative leadership, Carlos Benjamin is a dynamic force in the experiential marketing industry. As the founder of High Profile Lifestyle, he builds elite, culturally aligned teams that bring brand stories to life through authentic, high-energy experiences. His work spans collaborations with Oprah Winfrey, Disney, the NBA, Pepsi, and the Essence Festival, as well as advocacy-driven initiatives like the AAPF’s HBCU Banned Books Tour. Beyond production, Carlos is a fierce advocate for freelancers, spearheading ventures like Freelancers Unplugged and The Ambassador’s Alliance to create stability, access, and opportunity for independent talent. Known as a connector, a mentor, and an artist in his own right, Carlos is reshaping the future of live experiences and the freelance economy.This episode we discuss:Carlos shares his unconventional career path and the pivotal choices that led him into experiential marketing.Why mentorship has been a cornerstone in his journey, and how he now mentors others to pay it forward.The importance of investing in yourself — financially, creatively, and personally — to sustain growth in a demanding industry.How Carlos approaches building culturally aligned teams that embody the brands they represent.The story behind Freelancers Unplugged and The Ambassador’s Alliance, and how they aim to transform the freelance economy.Lessons on resilience: why going further often means going through more.Carlos’s advice to emerging professionals about creating your own opportunities and leaning into mentorship at every stage of your career.Thanks for tuning in. Check us out at:https://www.instagram.com/markstephenagency/Thanks for tuning in. Check us out at https://www.instagram.com/markstephenagency/Thanks for tuning in. Check us out at https://www.instagram.com/markstephenagency/

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