Real estate investors are burning thousands on Google Ads because they don't understand Google's AI Max revolution that's reshaping PPC forever. 🔥In this episode of Collective Clicks, Brandon Bateman sits down with 27-year digital marketing veteran Noah Parks to reveal how Google's new AI Max is about to make or break every real estate investor's PPC campaigns. If you're still doing manual bidding while your competitors are leveraging AI-powered systems with access to 10,000+ data points per user, you're already losing the race.Most REI marketers think they understand PPC automation, but they're missing the critical data strategies that separate $5M/month advertisers from weekend warriors. Noah breaks down exactly why the biggest PPC account he ever managed ($5M monthly spend) had ZERO negative keywords—and why that's the future of profitable real estate marketing.🎯 What You'll Learn:Why Google's AI Max will eliminate manual PPC bidding for real estate investorsThe shocking truth about why your "gut instincts" are destroying your ad performanceHow to aggregate lead data to create the most powerful AI-driven campaigns in your marketWhy 15% of searches have never been done before (and what this means for REI keywords)The complete evolution from manual bidding in 2007 to AI-powered campaigns todayHow to feed Google's algorithm quality conversion data that competitors can't accessWhy the biggest spenders use zero negative keywords and clean search termsThe 3 phases of PPC marketers (and which one kills your profits) 💡⏰ Time Stamps: 00:00 – Welcome and Introduction to AI Max Discussion 02:15 – Noah's PPC Journey Starting in 2007 04:30 – Google's AI Investment and Revenue Protection 06:45 – Evolution of Keyword Bidding and Manual Strategies 09:20 – The Rise of Smart Bidding and Automation 12:30 – The $5M Account with Zero Negative Keywords 15:10 – Google AI Max Overview and New Features 17:40 – Keyword-Less Advertising and Intent Understanding 20:25 – The Data Race and Why Data Beats Smart Marketers 23:15 – Offline Conversion Tracking for Better Results25:30 – Trust Your Data, Not Your Gut in Marketing 27:00 – Wrap Up and How to Get Help#RealEstateInvesting #GoogleAds #PPCMarketing #AIMax #REILeadGeneration #RealEstateMarketing #WholesalingRealEstate #GoogleAI #PPC #DigitalMarketing #REIProfits #MarketingROI #LeadGeneration #RealEstateAutomation #PPCStrategyThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

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