Episode Synopsis "Why You Need To Make Your Donor The Hero"

In this episode, David talks about how to make your donor the hero of your fundraising story. [00:00] Topic of the day: Make your donor the hero of your fundraising story [00:58] Download The Simple Guide To Getting Started In Fundraising Online at www.charityschool.io/getstarted [01:44] Focus on outcomes not processes [02:22] Use donor-centric language - bonus tip, avoid the word "we" [03:05] Don't brag [03:44] Don't blame your donors [04:20] Download The Simple Guide To Getting Started In Fundraising Online at www.charityschool.io/getstarted

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• Why You Need To Make Your Donor The Hero