Tired of Feeling Like Just Another Number Cruncher? If you're an accountant or bookkeeper stuck in the compliance grind—undervalued, underpaid, and wondering how to position yourself as a strategic advisor—this episode is your wake-up call.🎙️ Roger Knecht, President of Universal Accounting Center, breaks down how to transform your bookkeeping or accounting practice into a high-value, profit-driving firm. With over four decades of experience helping professionals escape the transactional trap, Roger reveals the mindset and methods that attract premium clients who actually value your expertise.  ✅ You’ll learn:Why shifting from task-based work to value-driven strategy changes everythingThe hidden cost of self-doubt—and how to conquer itThe “Accountrepreneur” mindset that separates thriving firm owners from the restTina Chandler’s inspiring journey from solo bookkeeper to six-figure success  🎯 Plus, Roger shares his proven 3-part formula for long-term growth:Expand your networkInvest in personal developmentAdopt a CEO-level approach to your firm 📍 Want more? Join Roger and other top industry experts at GrowCon 2025, happening May 5–7 in Utah—a hands-on, no-fluff event built for accounting professionals ready to scale, increase profitability, and finally take control of their future. Exclusive Listener Discounts:Standard Ticket: Use code JD-250VIP Ticket: Use code JDVIP-250🔗 Register now : GrowCon 2025Learn more : Universal Accounting School – GrowCon 2025This episode could be the turning point in your career. Tune in now—and take the first step toward building the firm you actually want.Send us a textThis episode is brought to you by Bill.comReady to take your finances to the next level? See how BILL Spend & Expense can power up your business and get that free grill at http://bill.com/cfochronicles Ready to turn your firm into a lead-generating, profit-driving machine? We help Bookkeepers, Accountants & Fractional CFOs generate consistent local leads, book perfect-fit appointments, and close premium clients, without cold outreach or ad guesswork. Let’s map out your growth plan together → Book your free strategy call

Ver todos los episodios