ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Behavioural Science & Digital Innovation (Episode 92)"
Episode Synopsis
Paloma Bellatin, Principal Advisor with BIT. The term "digital innovation" covers a lot of (quickly-changing) ground. Paloma Bellatin provides an overview of three different areas where behavioural science is making an impact: creating new technology to bring interventions online accessibly, improving existing technology to better serve users, and protecting against online harms, whether from well-meaning companies, deliberate misinformation, or the impacts of technology use itself.
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