Listen "Beyond the Business Card with John Von Hofsten: Paving the Path from Hustle to Excellence "
Episode Synopsis
In this episode of Beyond the Business Card, host Justin McGuire—entrepreneur, founder of MCG Talent, and creator of 7-Figure Recruitment—sits down with John Von Hofsten, founder and managing director of Home of Performance (HOP). HOP is a digital marketing agency redefining how businesses grow in the Middle East. Known for its commitment to performance and creativity, HOP has become a trusted name in the region’s digital marketing space, driving real success for its clients.
John shares how a simple loan from his uncle became the spark that launched HOP, taking him from humble beginnings like owning a flower shop in Ajman to an agency that leverages strategy, execution, and data science to drive real results. From navigating the challenges of setting up right before COVID to expanding teams across Dubai, Riyadh, and Colombo, John reveals the lessons and strategies that shaped his resilient leadership style. He also dives into how his Swedish upbringing and the decision to keep pushing his limits helped him carve out a unique path in a competitive market.
💡 In This Episode, You’ll Discover:
• Lessons from John’s trial-and-error beginnings, where every misstep became a stepping stone to build a thriving business.
• The lessons from working in industries like F&B, event planning, and even running a flower business in Ajman.
• Why setting goals and challenges is key to staying motivated and thriving as an entrepreneur.
• How believing in yourself and finding the right kind of backing can spark your success – sometimes it only takes that one unexpected boost.
• How to keep pushing your limits as your business grows and evolves.
Whether you’re an aspiring entrepreneur, a marketing professional, or simply curious about what it takes to build and lead in the digital space, John’s inspiring journey will motivate you to think bigger and act smarter.
🔔 Subscribe to Beyond the Business Card for more inspiring stories and visionary ideas!
📲 Follow Justin McGuire:
Instagram: https://www.instagram.com/jussiemcg/
LinkedIn: https://www.linkedin.com/in/jumcguire
📲 Follow 7-Figure Recruitment:
Website: https://7figurerecruitment.com
LinkedIn: https://www.linkedin.com/company/7-figure-recruitment-scaling-systems/?originalSubdomain=ae
Instagram: https://www.instagram.com/7figuresrec/
📲 Stay Connected with MCG Talent:
Instagram: https://www.instagram.com/mcg_talent/
LinkedIn: https://www.linkedin.com/company/mcgtalent/mycompany/
📲 Connect with John Von Hofsten:
LinkedIn: https://www.linkedin.com/in/johnvonhofsten/
Website: https://hop.rocks/about-us/
John shares how a simple loan from his uncle became the spark that launched HOP, taking him from humble beginnings like owning a flower shop in Ajman to an agency that leverages strategy, execution, and data science to drive real results. From navigating the challenges of setting up right before COVID to expanding teams across Dubai, Riyadh, and Colombo, John reveals the lessons and strategies that shaped his resilient leadership style. He also dives into how his Swedish upbringing and the decision to keep pushing his limits helped him carve out a unique path in a competitive market.
💡 In This Episode, You’ll Discover:
• Lessons from John’s trial-and-error beginnings, where every misstep became a stepping stone to build a thriving business.
• The lessons from working in industries like F&B, event planning, and even running a flower business in Ajman.
• Why setting goals and challenges is key to staying motivated and thriving as an entrepreneur.
• How believing in yourself and finding the right kind of backing can spark your success – sometimes it only takes that one unexpected boost.
• How to keep pushing your limits as your business grows and evolves.
Whether you’re an aspiring entrepreneur, a marketing professional, or simply curious about what it takes to build and lead in the digital space, John’s inspiring journey will motivate you to think bigger and act smarter.
🔔 Subscribe to Beyond the Business Card for more inspiring stories and visionary ideas!
📲 Follow Justin McGuire:
Instagram: https://www.instagram.com/jussiemcg/
LinkedIn: https://www.linkedin.com/in/jumcguire
📲 Follow 7-Figure Recruitment:
Website: https://7figurerecruitment.com
LinkedIn: https://www.linkedin.com/company/7-figure-recruitment-scaling-systems/?originalSubdomain=ae
Instagram: https://www.instagram.com/7figuresrec/
📲 Stay Connected with MCG Talent:
Instagram: https://www.instagram.com/mcg_talent/
LinkedIn: https://www.linkedin.com/company/mcgtalent/mycompany/
📲 Connect with John Von Hofsten:
LinkedIn: https://www.linkedin.com/in/johnvonhofsten/
Website: https://hop.rocks/about-us/
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.