In this episode, Alexei interviews Karl Schwantes, an expert in online reputation management and the owner of a successful diamond business Xennon Diamonds. With the onset of the COVID-19 pandemic, Karl leveraged his knowledge and experience to start an online reputation management business, helping individuals and businesses navigate the challenges of the digital world.

During our conversation, we explore Karl's journey from running a brick-and-mortar business to building an online presence, and how he used his knowledge of reputation management to pivot his business during a time of crisis. We discuss the importance of maintaining a positive online reputation, especially in the wake of the pandemic, and the potential risks of negative feedback in the digital realm.

Karl shares his insights on how to manage and improve your online reputation, the steps you can take to proactively monitor your digital footprint, and the strategies you can use to handle negative reviews and feedback. Whether you're a business owner or an individual looking to protect your personal brand, this episode provides valuable insights and actionable tips for building a strong and positive online reputation. Tune in to learn from Karl's expertise and discover how you can take control of your digital presence.

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