Online Sales Counselors are no longer optional, they’re essential. In this episode, Anya Chrisanthon sits down with Ingrid Ricks (formerly Prince), founder of Convertly Sales Solutions, to talk about creating and scaling effective OSC programs for builders of any size.Ingrid shares:Why small and mid-sized builders absolutely can (and should) have OSCsHow to structure 10–14 touchpoint follow-ups that actually convertThe surprising data behind today’s 300-day+ buying cycleHow AI and chat assistants are reshaping the OSC roleWhy “no lead left behind” should be your 2026 mottoWhether you’re running 50 leads or 5,000, you’ll walk away with actionable steps to improve response times, nurture old leads, and personalize the buyer journey with data and automation.👉 Plus, we reveal a sneak peek at Anewgo’s upcoming AI Assistant: an intelligent, next-gen alternative to traditional chatbots designed specifically for homebuilders.Join the Anewgo AI Assistant Interest List to get early updates. 

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