Company: Monarch Social MediaOwners: Holly MedwidYear Started: 2021Employees: 1-10 What happens when a pandemic, a wild rice company, and burnout collide? In this episode, Holly Medwid, founder of Monarch Social Media, shares how she built a results-driven agency rooted in boundaries, mental health, and organic strategy. Hear how she transformed freelancing into a business that challenges industry norms.Key TakeawaysThe hidden cost of hiring without understanding the real job of social mediaWhy breaking social media work into three teams improves outcomes and moraleHow Holly turned $30K of free advice into paying clientsThe simple mindset shift that makes burnout less inevitableWhy “don’t post and ghost” should be every agency’s engagement rule

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