Episode 2 - In-App Programmatic Advertising for Brands

02/08/2019 14 min
Episode 2 - In-App Programmatic Advertising for Brands

Listen "Episode 2 - In-App Programmatic Advertising for Brands"

Episode Synopsis

This episode of Ad Tech Today explores the benefits of the in-app advertising environment for brands. Host Angie Li chats with Alizée Mega, Senior Account Manager for Demand Partnerships at Smaato, on how brand advertisers are using — or should be using — in-app advertising today.