ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Episode Synopsis "20 Questions With… Eef Vicca"
Eef Vicca is a PR powerhouse with an impressive resumé. She started her career at UPR and ended up in New York City by way of Spain. From influencer marketing to setting up styling appointments in showrooms, and the difference in size of our respective media landscapes; we talked to her about her unique road to success, and what the differences and similarities are between Europe and the USA in the ever-changing industry of PR.
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